Make Ideas Matter.

Senior business strategy, innovative business development, and successful communication strategies - delivered by a network of specialists who've actually built businesses, not just advised them.
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Why ideas matter

Innovation differentiates. It's what separates businesses that succeed from those that simply survive. Ideas are the key to improvement, growth, and scale - knowing what to do, where, when, and how to launch, intervene, improve and optimise.

How to make ideas matter

Apply ideas in relevant places. Relevant creativity delivers solutions and unlocks value. Relevance is not taught; it is learned through experience.

Where ideas matter

Anywhere in life, ideas can find new ways to improve things, disrupt old ways for dramatic and real impact. In business, it's where ideas can be applied to deliver value. Our experience covers:
Business & Marketing Strategy
Communication Strategy / Execution
Sector Speciality
Funding & Fundraising Strategy

Why Silverbacks

Most consultancies give you one generalist. We give you a network of senior specialists - each one has run a business, built a brand, or led a function at the highest level - brought together on the specific engagement that needs them. You get depth without the overhead of a full agency.

Meet the Silverbacks

Three decades of hands-on experience across:

Pharmaceutical & Healthcare · Telecommunications · Engineering · Information Technology · Financial Services · Advertising / Design / Social Media

Track Record

Founded and built South Africa's largest B2B healthcare advertising agency - from a standing start to market leadership in five years. Since then: national telecoms strategy, government broadband rollout, and marketing leadership for a division of one of South Africa's major professional services firms.

See our track record

Have a business problem worth solving properly?

The first conversation costs you nothing - and you'll walk away with at least one idea you can use, whether or not we end up working together.

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